About the course
A 6-week professional training program designed for surface pattern designers who want to command trends, build irresistible collections, and position themselves as experts clients can’t ignore. You already know color can make or break a design. But here’s the truth: • Following trends too literally makes your work look generic. • Ignoring them means your portfolio feels dated before it even launches. • And without a proven system, it’s nearly impossible to balance creative expression with commercial demand. This is the gap that keeps even talented designers from turning skill into steady licensing opportunities. Advanced Color Mastery is the only program that gives you: • A step-by-step system for researching, adapting, and applying future color trends. • Live expert guidance in 4 interactive sessions. • 20 in-depth lessons + 50 downloadable resources you’ll use long after the course ends. • Access to PALETTRA, the only browser-based tool that maps the real color pulse of the next three years. And, access to COMMERCIAL HARMONY WHEEL that will direct your efforts to which color harmony you should be using. • A professional blueprint for integrating color mastery into your portfolio and client work. Advanced Color Mastery gives surface pattern designers the skills and system to move beyond guesswork and use color with confidence, precision, and purpose. Inside, you’ll master the Color Mastery System—Trend Research, Rhythm, Dynamics, Curator, 90-Day Action Plans, and the PALETTRA app—so you can design palettes that feel fresh, on-trend, and market-ready. With a blend of lessons, downloads, and live sessions, this course takes the mystery out of color and shows you exactly how to turn it into your most powerful design advantage. The Value • Trend Research Training = $197 • Trend Rhythm Advanced = $297 • Trend Dynamics Training = $197 • Trend Curator Training = $197 • 90-Day Blueprint = $197 • PALETTRA App = $497 • COMMERCIAL HARMONY WHEEL App = $197 • Video Lessons + Downloads = $397 • Live Sessions + Q&As = $197 • Bonus: 50 Palettes That Sell = $97 Total Value = $2,470 Regular Price = $597 Your Price (Enroll by Oct 13th) = $399 Use Coupon Code: colorgrad25
The syllabus
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1
Week 1 - Discover the Pulse
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Week 1 - Introduction
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Week 1 - Lesson 2 Trend Research
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Week 1 - Lesson 2-2 Recession Trend Briefing
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Week 1 - Lesson 2-3 Case Study
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Week 1 - Lesson 3-1 Advanced Trend Rhythm
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Week 1 - Lesson 3-2 Trend Rhythm Strategy Grid
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Week 1 - Lesson 4 - AI Powered Research
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Course Project Brief
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Ideal Customer Avatar Worksheet for Course Project
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Week 1 Lesson 5 Branding Instructions
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Week 1 Lesson 5 Branding Brief Worksheet
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2
Week 2 - Shape the Flow
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Week 2 Lesson 1 - Trend Dynamics
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Week 2 Lesson 2 - Trend Curator
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Week 2 Lesson 3 - PALETTRA
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Week 2 Lesson 4 - PALETTRA DEMO
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Week 2 Lesson 5 Palette Creation Workflow
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Week 2 Lesson 6 Golden Ratio Palettes
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3
Week 3 - Own the Story
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Week 3 Lesson 1 Trend Adaptation Orientation
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Week 3 Lesson 2 Trend Adaptation
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Week 3 Lesson 3 90-Day Blueprint
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Week 3 Lesson 4 Trend & Context Palettes
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Week 3 Lesson 5 Emotional Mood Palettes
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Week 3 Lesson 6 Split and Full Expansion Palettes
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Week 3 Lesson 7 Palette Rotation & Seasonal Updates
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Week 3 Lesson 8 Recolor Artwork in Adobe Illustrator
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4
Week 4 - Color Systems that Perform
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Week 4 Lesson 1 Commercial vs. Artistic Harmonies
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Week 4 Lesson 2 Pattern Specific Color Rules
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Week 4 Lesson 3 Troubleshooting Clinic
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Week 4 Lesson 4 Cross-Platform Color Consistency
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5
Week 5 - Build the Collection
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Week 5 Lesson 1 Collection Architecture
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Week 5 Lesson 2 Seasonal Collections
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Week 5 Lesson 3 Multi-Color Trend Integration
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Week 5 Lesson 4 - BONUS Professional Application Challenge
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6
Week 6 - Advanced Professional Practice
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Week 6 Lesson 1 Portfolio Integration
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Week 6 Lesson 2 Portfolio Color Expertise
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Week 6 Lesson 3 Client Management
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Week 6 Lesson 4 - Course WrapUp
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Week 6 Lesson 5 BONUS International Market Trends
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Telva Chase
Telva Chase has been chasing color and creativity for nearly five decades—a pursuit that's taken her from studying with the Bay Area Figurative Movement as a child to teaching surface pattern designers how to turn their artistic vision into sustainable income today. As the founder of Telva's Toolbox and author of The Solopreneur's Guide to Surface Pattern Design (Volumes I and II), Telva combines her deep expertise in color theory with an entrepreneur's practical wisdom. Her journey reads like a creative odyssey: from Color Me Beautiful consultant in 1980s England to makeup artist for Vidal Sassoon and cable networks like HBO, from teaching color theory at prestigious art schools across England to helping today's designers navigate the business side of beautiful patterns. Through her design studio Truffle Art Design, Telva creates intricate patterns for fashion and home decor, blending traditional watercolor techniques with digital innovation. When she's not designing bold prints for menswear or mentoring fellow artists through Telva's Toolbox, you'll find her quilting, coaxing hydrangeas to bloom, or exploring new corners of the world—always with an eye for the next pattern inspiration. Her approach to teaching mirrors her design philosophy: practical advice delivered with warmth and just enough wit to make the business of creativity feel a little less daunting and a lot more joyful.
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Be color-savvy - earn more and sell more using this proven system.